As we head into February, I’m finally itching to update my closet with some of this year’s new styles. The new arrivals sections at my favorite brands and retailers are slowly filling up with current pieces, and teasing new spring trends already in stock—giving a glimpse of what we’ll want to wear as the year progresses. H&M is one of the retailers mentioned. I’ve been reading the site for quite some time this week, and I noticed some new trends that the affordable retailer is supporting this season. The direction feels clear and deliberate, and most importantly, wearable. Think preppy sporty pieces in the form of college stripes, loose buttons, and polos. Lace inspired by romantic underwear has been reinvented in new silhouettes—a trend you can invest in for the warmer months ahead. We continue to see suede shoes take the spotlight, in new and modern silhouettes like thin sneakers and cute kitten heels. And no matter what the trend is, you can make sure you get your hands on it at a very reasonable price.
Keep scrolling to see the 2026 trends ruling at H&M right now and shop the best pieces to lean on the trends.
Sports Preparation
If you invested in a preppy rugby shirt or striped polo this past fall, you’re in luck because American sportswear is making a big comeback in 2026. If you’re looking to add new styles to your repertoire then H&M is a gem of sporty-meets-preppy silhouettes right now. Think collegiate stripes, slouchy V-necks, loose button-ups, and, of course, polos.
Buy:
H&M
Cable Knit Polo Shirt
H&M
The Great Windbreaker
Boudoir-Inspired
A sense of soft romance dominated the runways of 2026, with full looks and inspired underwear pieces leading the way. At H&M, it translates into the most wearable styles of silky lace, from sleek nightwear to delicate midi skirts and satin camisoles.
Buy:
H&M
Lace Trim Viscose Skirt
H&M
Lace-Sirim Slip Dress
H&M
Asymmetric Lace-Sirime Skirt
H&M
Lace Trim Triangle Scarf
H&M
Lace Trim Drawstring Pants – Brown
H&M
Lace Trim Camisole Top
Bootcut Jeans
If you haven’t heard, bootcut jeans are ruling the fashion set right now and will continue to be the trend as we enter 2026. H&M’s selection of trend-forward silhouettes is great, with a huge range of denim washes, rise, and flare sizes.
H&M
Low Rise Flared Leg Jeans
H&M
Bootcut Regular Jeans
Suede shoes
Suede has been a mainstay in every fashion girl’s wardrobe this past fall and winter, adding a rich touch to our everyday looks. Fortunately, the trend is here to stay in 2026, especially in the form of suede shoes. H&M supports premium fabric with contemporary shoe styles such as low-top sneakers, soft loafers, and pointed-toe slingbacks.
Buy:
H&M
Pointed Suede Slingbacks
H&M
Kitten-Heeled Slingbacks
H&M
Pointed Ankle Boots
Boho Chic
If you fell in love with the Chloé-inspired boho look we’ve seen over the past few seasons under creative director Chemena Kamali, then you’ll love H&M’s current offerings—from ’70s-inspired prints to romantic ruffles and billowy boho silhouettes.
Buy:
H&M
Double Strand Pendant Necklace
H&M
Jacquared Embellished Blouse
H&M
Lace Trim Cotton Blouse
H&M
Bubble Hem Strappy Top
